Claiming your Instagram business page is important because it will allow you to control information that is being generated by users about your business.
First, you want to make sure the Instagram profile is a business account, which will allow you to link it to your business’s physical location, use Instagram analytics, and run advertisements.
You also want to make sure your Instagram account is connected to your Facebook page. That makes it easy to share posts across both platforms easily. You will also need to be an administrator of the Facebook page you are connecting with Instagram.
Instructions for both are here.
After your Instagram profile is converted to a business profile, you want to make sure your Instagram location page is connected. This will give you control over your Instagram listing, the information that shows, and the images that are tagged.
To do this:
- Do a quick search in Instagram for your business and click on the location page
- Click “View Information” up top
- Claim the page by clicking “Claim” in the top right.